Practical Strengths Programs

Find your opportunity to learn and grow. Whether you are new to strengths and on a path of self-discovery or you’re building a coaching business using strengths as a tool, there is something for you.

Members of our Practical Strengths Mastery Network have access to courses that are discounted up to 25% or often free.
Learn more about the PSMN here.

CLICK HERE to join our email list and
stay informed of upcoming offerings.

The best way to predict the future is to create it.

Whether you think Abraham Lincoln or Peter Drucker said the above quote, one thing for me is clear – it’s true!

In fact, it sums up my mission, which is to create a Strengths-Based Generation. And the only way to do this, is to start teaching CliftonStrengths as a Second Language. The earlier we do this, the more likely those 34 powerful words become an integral part of our daily vocabulary!

This is the basis of the Practical Strengths Book Series, of which currently three are available: Parenting, Career Success, and Communication Styles. More are on the way.


March 23 & 25. 2023

Communication Styles Through
the DOmains

Understand the different styles of communication through the four domains of CliftonStrengths. Each domain has a certain style as well as certain needs to be at their best. Learn the nuances of each domain in order to improve relationships, create better team dynamics, and more successful interpersonal communication. This is a dynamic workshop and will involve plenty of conversation and interaction.

For those who are part of the PSMN there is no charge.
Learn more about the PSMN here.

For those who would like to attend, but are not yet members, there are two options:

Free Guest: However, you will not have access to the recording, the presentation, or the materials afterward.

$50 investment: Gives you access to the recording, the presentation, and materials used as well as 2-mos as a PSMN member to try it out and see what you think.

IMPORTANT! If you choose the Trial Membership Option, please be sure to follow the link to Calendly to finalize your registration for the workshop. Paypal should redirect you, but just in case.

March 27. 2023

Nail Your Brand: Branding 101 in a digital world

You have a choice: let others decide what your Personal Brand is, or you can take control of the message yourself. It’s up to you! And in this digital age, the market can feel saturated and your footprint is everywhere!

Are you maximizing your online presence?

Did you put up a LinkedIn profile and then forget about it? Is your About Me section talking to your Ideal Client? Do your ratings, recommendations, and referrals reflect the type of people you want to work with? Or is it just a hodge podge mix of information?

Most coaches get a little hung up about social media and what they should post on various platforms. A bigger concern should what your social profiles say about you that leads your ideal client to your digital front door.

And YOU are your best brand!

Can you imagine a world where no one sings?

Not possible, right? Britain’s Got Talent, The Voice, the X Factor, American Idol — none of these shows would even exist, let alone be so popular, if we were satisfied with the first person who sang.

We don’t stop singing just because someone else sang a song before us.

Instead, we’ve created new rhythms, we’ve written our own lyrics, and we perform them in a way that no one else can.

The same thing applies to your coaching business and your personal brand.

One of the problems most people have in their branding is they present themselves far too generically to stand out. They’re unable to define their edge in a competitive market.

In this powerful training for coaches, I’ll help you discover how to make your own music heard. The people who need you and who you are meant to coach and serve will hear your unique combination of notes and will be in harmony with your melody.

And isn’t that what you want? To be in sync with those you are most inspired to work with?


The Language of You

Create the glossary of YOU. Set your tone and your message so it naturally resonates with those who need to hear what you have to say. Offered on a quarterly basis and a great place to start. Can be done individually as well. Next group session in May.

Strengths as a 2nd Language

A 5-week deep dive into learning the 34 talents of CliftonStrengths – something 8 billion people have in common. Wouldn’t it be amazing if we could start to build back our communities by sharing this language and recognizing that our differences are what make us stronger?

Practical Strengths Mastery Network

I envision a network that will grow from a virtual start to eventually having local PSMN leaders who can host their own in-person events. Eventually, you’ll not only enjoy the benefits of membership but also have an opportunity to become a Certified Practical Strengths Trainer.

Now Available on Amazon!

Practical Strengths: Parenting, Career Success, and Communication Styles are available in print and on Kindle through Amazon.

Get your copy now.

Click on the book to purchase.

Practical Strengths Book Cover

To Read More about the Book and the Series – Click Here

Brand new resource guides for CliftonStrengths® Coaches and Enthusiasts alike.

A guide that will bring Strengths out of the professional world and into the personal one.

One that will show us how we can be our best in all areas of our lives.

Jo Self, Gallup Coach, Strengths, Idea AcceleratorJo Self is on a mission to teach Strengths as a Second Language so we can Raise a Strengths-Based Generation. She seeks to create a world where everyone can live to their full potential, talents aren’t wasted and happiness is contagious. As a mompreneur and expat living in Mexico (after 12 yrs in South America), she understands the challenges and rewards that both entail. When she’s not helping others create extraordinary lives, she can be found at the sewing machine, at the movies, enjoying a glass of wine with friends or horsing around with her terribly precocious little boy, affectionately known as O.

She was Peru’s first Gallup Certified Strengths Coach and has been working with Strengths since 2003.  In the past, Jo was busy developing nationally recognized and award winning employee programs for Yum! Brands, the world’s largest fast food restaurant company. And when she wasn’t leading in-house teams to discover their strengths, she was on loan to other organizations helping them to do the same – all while serving on the national board of directors for her professional organization, ESM Association.

Once she left the corporate ranks, she started her own event business, Bon Vivant Savant, and was recognized as both a “Top Female Under 40” influencer in the community by Louisville Woman Magazine and also as a leading entrepreneur in the “40 under 40” list by Business Week Magazine.

After leaving the States she moved to Peru (eventually becoming a citizen as well) where her entrepreneurial spirit continued with a tourism start-up that won a government grant as well as being recognized by ADEX as a top 50 start-up in the country. But that dream wasn’t fulfilling her spirit and a health scare led her to her true calling, being a Strengths Advocate. Today, she continues that journey from Mexico City, serving clients in over 23 countries around the world.

Download the FREE Resources Now


By registering your email you are gaining access to the FREE downloadable resources available to you as a thank you for your purchase of one of the books from the Practical Strengths Series or for just visiting after being curious about the resources. You will also be added to my (ever-so-infrequently utilized) email list. Feel free to Opt Out anytime, though I hope you join us for awhile and see what's in store. I will never sell or share your information with anyone else, nor will I spam you incessantly. Promise.



Start downloading & enjoy!

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